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It triggers other enchantress effects when it enters, it's harder to remove than a creature, and it survives board wipes that would take out your Argothian Enchantress or Mesa Enchantress

They are ramping a little, thinning your deck, giving you some board presence which might be useful for Overrun effects or mana production effects

Casting Cost: Card Type: Legendary Creature - Human Knight // Legendary Creature - Demon Power / Toughness: 3 / 5 / 2 / 5 Card Text: Whenever you cast a noncreature spell, surveil 1

For example, Derek Beginners Cube is designed for two players to grid draft

The power of the artifact lands isn't so much the lands themselves but some of the artifact payoffs that are already popular in the Modern format